About Us
Medisafe is the leading medication engagement platform that empowers patients to seamlessly manage their treatment

Our Values
We Care
Our motivation is driving positive outcomes for our users, partners and team members.
We Dare
We seize opportunities, take risks, and relish learning from failure.
We Assume Ownership
We expect accountability and seek like-minded A-players who bring passion to our mission.
We Deliver
We embrace creative ideas and focus on execution that excels.
We Are Open
We love feedback and are honest and direct in our communication.
Board of Directors
Board Chair
Lynn O’Connor Vos
CEO
David Icke
Co-founder
Omri Shor
Managing Partner
7wire Ventures
Lee Shapiro
Co-Founder, Managing Partner
ALIVE Israel HealthTech Fund
Dudi Klein
Global Head, Digital Investments
Sanofi Ventures
Cris De Luca
Managing General Partner
Pitango Venture Capital
Ittai Harel
General Partner
Lool Ventures
Avichay Nissenbaum
Executives
CEO
David Icke
CTO, Co-founder
Rotem Shor
Chief Commercial Officer
Stacey Wasserman
Chief Financial Officer
Erez Kahani
It Begins with Our Digital Companion
Personalized support for everyone. The integrated medication engagement platform incorporates interventions from across the ecosystem.
Just-In-Time-Interventions (JITI)
JITI powers Medisafe’s patient engagement platform as the predictive machine-learning engine driving personalized patient support. Learn More
Medisafe Maestro
Advanced technology that seamlessly orchestrates treatment journeys with precision and speed, digitizing support through personalized delivery. Learn More
Care Integration Engine
Design optimal patient journeys with technology that meets patients’ evolving needs through integrations that connect support throughout the ecosystem. Learn More
The Latest From Medisafe
From Hype to Impact: Pharma’s 2025-26 Marketing Trends with Hello Helio
Curious about where healthcare marketing is heading in the age of AI? Kait Tuson, Founder and CEO of Hello Helio, shares invaluable insights on navigating the complex intersection of technology, regulation, and patient care with Ryan Janvion of Medisafe. The conversation begins with a candid look at AI adoption in healthcare—not just the hype, but the practical realities. While AI has become “table stakes” in the tech world,…